ROUGX

-— Est. 2026, India —

ABOUT US

Where legacy meets artistry. Every bottle tells a story of obsession, precision, and uncompromising beauty.

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Our Beginning

A Vision Made in India

ROUGX began with a clear ambition: to create expressive perfumes that feel modern, memorable, and personal. Made in India, the brand brings together thoughtful design, confident character, and a deep respect for the art of fragrance.

Every ROUGX perfume is made in India with careful attention to balance, quality, and lasting impression. From the first spray to the final dry-down, each scent is created to become part of the wearer's story.

"Made in India. Created to be remembered."

- What We Stand For -

OUR PHILOSOPHY

Uncompromising Quality

Every ingredient is hand-selected from the finest sources worldwide. We accept nothing less than extraordinary, ensuring our compositions stand at the peak of prestige.

Artisan Craftsmanship

Each fragrance is meticulously composed by master perfumers with decades of heritage and expertise. Composed in small batches to preserve original purity.

Timeless Legacy

We create scents that endure — both on the skin and in memory. Built to last generations, defining a standard of legendary prestige that never fades.

- The Visionaries

Meet The Founders

ROUGX is led by Founder Swapnil R. Srivastava and Co-Founder Rahul Abrol - two driven visionaries whose ambition, taste, and thoughtful leadership give the brand its distinctive character. Their shared commitment to quality and modern luxury is reflected in every detail of the ROUGX experience.

The perfumes celebrate confidence, individuality, and lasting impression. Each fragrance is designed to feel refined yet expressive, pairing memorable scent profiles with a premium sensibility that makes every ROUGX creation worthy of attention.

Swapnil R. Srivastava

Founder

Rahul Abrol

Co-Founder

Meet The Founders

- From Field to Flacon -

THE CRAFT

01 / Sourcing

Raw Rare Essences

We travel the globe, hand-selecting aged Assam oud, fresh Bulgarian dawn-harvested roses, and premium Kashmir saffron.

02 / Composition

Master Distillation

Each profile is composed in our Paris lab over hundreds of micro-iterations to find the perfect poetic balance of notes.

03 / Maturation

Aged To Perfection

Our raw macerated formulas are aged for months in dark temperature-controlled conditions to build robust skin longevity.

04 / Bottling

The Final Flacon

Every bottle is individually inspected, hand-polished, finished with a golden heavy seal, and housed in our signature lacquer case.

- Voices of the Press -

ACCOLADES & MENTIONS

"The most compelling fragrance house to emerge this decade."

— VOGUE

"Unparalleled craftsmanship meets contemporary dark sensibility."

— GQ

"A quiet olfactory scent revolution born in a small Parisian alley."

— WALLPAPER*


Unforgettable
THE VALENTINE'S COLLECTION

An unforgettable gift of pure desire

Surprise her with ROUGX. A warm, smooth, and deeply seductive fragrance that unfolds beautifully over skin, leaving a captivating and permanent impression.

EXPLORE SCENT PROFILE

Unspoken Doubts

FREQUENTLY ASKED QUESTIONS

How can I book a private fragrance consultation? +

Bespoke fragrance consultations can be scheduled through our private concierge. Select 'Bespoke Consultation' on the contact form above, or visit our flagship boutique in Paris.

Do you ship internationally? +

Yes, Maison ROUGX offers complimentary secure international shipping on all full-size fragrance orders. Delivery typically takes 3-7 business days depending on the destination.

Can I return or exchange a product? +

We offer an uncompromising 30-day return policy. If you are not completely captivated by your selected scent, you may return the unopened flacon for a full refund or exchange.

How do I become a wholesale partner? +

Maison ROUGX is selectively available in ultra-premium boutiques worldwide. To inquire about partnerships, select 'Wholesale & Partnership' in the contact form or email corporate@rougx.com.

Do you offer gift wrapping services? +

Every ROUGX order is presented in our signature hand-crafted lacquer box, hand-tied with silk ribbon, and accompanied by a personalized handwritten card.


The Inner Circle

Unlock Exclusive Fragrance Access

Join our global waitlist. Members receive priority access to limited releases, bespoke fragrance consultations, and exclusive invitations to ROUGX scent events.

Priority Access to Limited Releases
Bespoke Fragrance Consultation